With her television show undergoing a makeover, perhaps she felt it was time to revamp her own look.
And what a revamp! Lorraine Kelly threw caution to the wind with a daring transformation into eccentric singer Lady Gaga in a mock-up of the pop star's video for her single Telephone.
The 50-year-old Miss Kelly said: 'I love the Gaga! How can you take me seriously looking like this?’
'We should all dress like Gaga - the world would be a better place.'
Despite her transformation, Miss Kelly has vowed she will never have surgery or Botox to preserve her looks.
She insisted: ‘God, no! After all the people I’ve interviewed where it’s all gone horribly wrong, I’ve been put off for life.
‘If someone wants to do it, that’s fine. But I would say go to someone who knows what they’re doing. Too many people look odd.
She added: ‘Why would you inject poison into yourself to ruin yourself?’
Miss Kelly has a 15-year-old daughter Rosie with her cameraman husband Steve Smith.
They live in Dundee - she cheered United to Cup victory at the weekend - although Miss Kelly keeps a flat in London because of her work commitments with ITV.
She has famously had a legion of male fans over the years - including university students. And despite the passing of the years, Miss Kelly revealed she remained particularly happy with her cleavage.
She has previously said: ‘They’re not bad. They’re still perky which I’m lucky for so they’re holding up quite well.’
Lady Gaga - real name Stefanie Germanotta, 24 - rose to fame last year partly as a result of her outrageous stage antics.
In November, she donned a bright red floor-length Tudor-style gown, complete with puffed sleeves and an Elizabethan ruff – accessorised with sparkly red patches round her eyes and scarlet lips - when she met the Queen at the Royal Variety Performance.
Meanwhile, Miss Kelly’s long-running programme on ITV's breakfast show GMTV is having a makeover, which includes being moved to a new studio.
She said: ‘I have a wonderful team and I’m really looking forward to it. I think I have the best job in TV.’
Miss Kelly – who was celebrating after her beloved Dundee Utd football team won the Scottish Cup on Saturday - also gave her seal of approval to Adrian Chiles, who has been lured to GMTV in a four-year £6 million deal.
She said: ‘I think Adrian will work really well. He’s a great presenter. He can do both the serious and light-hearted stuff. He’s also a football fanatic so I’m sure we’ll get on like a house on fire.’